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Workshops - Be People Smart

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Culture & Purpose

How leaders and teams create a magnetic culture on purpose - dliberately, consistently and congruently

  • For leaders seeking to align your organisational beliefs and behaviours

  • For organisations wanting to create a purpose that inspires more than a framed list in the boardroom

  • For teams eager to create a culture of the willing

According to Gallup’s global workforce engagement study, organisations that do have an engaged culture and a clear sense of purpose and meaning are 22% more productive, are 27% more profitable and even generate customer satisfaction ratings 38% higher than the norm. This makes a capacity to build a culture of the willing, on purpose, a critical leadership capability.

However, despite the myriad of team-building days and purpose setting workshops, rarely does this convert to culture and purpose in action. In fact, Gallup’s same study identified workforce disengagement levels as greater than 50%, with active disengagement making up an additional 20%.

In this inspiring and highly practical workshop, Dan Gregory & Kieran Flanagan will help you and your team build a culture on purpose that is tangible and implementable.

You will:

  • Learn why most beliefs fail to translate into behaviours

  • Understand the role that environment plays in cultural cohesion

  • Build an identity-centric purpose that is self-regulating and self-correcting

  • Define the behaviours and “story-doing” that informs and codifies your culture

  • Become conscious of how the context you occupy influences your culture


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Persuasion & Influence

How sales people and marketers make deeper connections and attrack more loyal customers

  • For sales teams who need to understand what’s driving their client’s decision making

  • For marketers seeking to connect to the customers at a much deeper level

  • For leaders who need to be more persuasive within the organisation and community

All of us are engaged in sales and marketing of some kind. Leaders must persuade others to fulfil their vision, business people seek to have customers and clients purchase their products and services, parents are selling bedtime and brocolli. And if you’re in a relationship, or if you’re trying to get into a relationship, you are definitely in sales and marketing.

However, our traditional models of sales and influence have left us with a sour taste in our mouths and feeling more than a little suspicious of the entire process.

In this transformative workshop, Dan Gregory and Kieran Flanagan will help you navigate the three levels of the sell - from literal to emotional to the psychological

 You will:

  • Define what you are selling at a literal level

  • Clearly understand the emotional transition your customers go through during the consideration and purchasing process

  • Understand what is really driving them at a psychological level

  • Translate your value into their values

  • Become more persuasive by understanding visual, verbal and behavioural cues


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Personal Branding & Thought Leadership

How leaders and teams stand out in a competitive market place and lead change

  • For professionals wanting to amplify their professional reputation

  • For leaders who want to lead their entire industry

  • For sales people and professional services who need their reputation to enter the room before them

All of us have a personal brand, whether we have defined it for ourselves or not. In fact, our personal brand walks into every room before us and has less to do with what we say about ourselves and a great deal more to do with what others say about us when we are not in the room.

This is either an exciting opportunity or a rather frieghtening reality.

In this personally revealing workshop, Dan Gregory & Kieran Flanagan will help you define your thought leadership in your field, explore what you stand for, who you stand with, what you stand against and how you stand up as well as developing a content strategy that builds your reputation and authoirity.

You will:

  • Explore the 4 Stands you must take as a leader

  • Identify the contribution you will make to your industry and field

  • Define who you serve better than anyone else and what matters most to them

  • Develop a content strategy to role out over the next 12 months

  • Realise your unique tonality that is aligned with your purpose and who you truly are


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Customer Experience Design

How leaders and teams develop congruent behaviour that drives better customer and community experiences

  • For leaders seeking to align brand values and behaviours

  • For organisations who need to walk their talk and rebuild trust

  • For teams looking to create a positive experience at every touch point of the customer journey

In a world of decreasing trust and increasing cynicism, our brand is less about what we say and much more about how we behave and the things we do.

Every organisation and industry has breakage points in its customer and client experiences where we fail to live up to their expectations. However, we also have innately within our unique personalities a capacity to design “no-where-else” experiences that are so remarkable that customers become evangelists for our cause and share these stories on our behalf.

In this exciting and often entertaining workshop Dan Gregory & Kieran Flanagan will increase your understanding of what drives your behaviour and help you design a superior customer experience strategy. You will:

  • Map the moments that make or break your brand in the eyes of your customers

  • Close the gap between expectations and experience

  • Build an identity-centric strategy that aligns your behaviours with your values

  • Transform you industry’s weakness into a superior signature experience

  • Develop “friction fixes” and “no-where-else experiences” that move you from storytelling to story-doing experiences (i.e. behaviours worth telling a story about)


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Performance Design & Self-Leadership

How leaders and teams develop self-awareness and drive personal performance

  • For leaders needing greater self-awareness

  • For professionals seeking performance strategies around their strengths, weaknesses, biases and blindspots

  • For teams who have developed a self-centred culture of, “Not my responsibility!”

Self-awareness is perhaps the most critical skill that leaders and high-performance professionals can develop. And truthfully, all of us can develop greater self-awareness and better understand our own hierarchy of values.

The behavioural sciences long ago discovered that when it comes to lasting behaviour change, design beats discipline. Rather than hyping ourselves up with motivation or beating ourselves up with discipline, we are far more successful if we design “behavioural hacks” around our weaknesses and amplification systems for our strengths.

In understanding our own values, preferred communication styles and behavioural biases we also gain a greater appreciation of how these might be interpreted by others. In other words, self-awareness not only influences our own behaviours and performance, it impacts that of those around us.

In this exciting and purposeful workshop, Dan Gregory & Kieran Flanagan will help you lift your performance and learn how to pull your own strings! You will:

  • Learn how to turn your weaknesses into assets and how to avoid the vulnerabilities in your strengths

  • Keep yourself “on purpose” by creating guiding questions to direct all your decisions through

  • Understand how you filter the world and make personal meaning (especially under stress)

  • Hack human nature and design with performance in mind rather than relying on discipline and motivation alone

  • Become conscious to your biases, blindspots, breaks and blocks


We’ve had amazing feedback - Very grateful!
— XERO
The psychologsist and business person in me are in heaven.
— THE ENTOURAGE
A highly engaging, entertaining and thought provoking workshop around entrepreneurship, risk taking and decision making within a highly regulated environment
— BAYER
Over 100 leaders in the real estate industry left our convention buzzing with possibilities.
— PITTARD TRAINING GROUP
Engaging, entertaining and informative and we were so impressed that we are preparing to work with them again this year for another area of our business.
— HUNTER DOUGLAS

Drop us a line and let’s work together on a workshop or three:

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©2019 The Impossible Institute